Mount Aloysius College was looking for a refresh but with maximum flexibility. The old site was visually dated with an overwhelming amount of pages and content. Potential students struggled to find what they were looking for and the lack of hierarchy prevented any of the important elements from standing out. The site was mostly hard coded which prevented the client from making any edits or additions.
With a refreshed design direction solidified, the team pulled the new look into each new page during development. The main goal of the new site was to provide their team with enough flexibility to continually make updates but also enough structure to keep the aesthetic consistent across all the pages. This was done through custom fields, post types, and shortcodes all intertwined with an existing theme and page builder. The flexibility of the page builder allowed them to build out pages as complex as they wanted without an ounce of code but the custom fields and post types restricted them when we needed to ensure consistency.
Role: UX/UI Designer, Front-end Developer for microsite
Competencies: UI, WordPress Development